Sumter, SC · Marketing studio · Since 2009
Sumter marketing that keeps customers coming back.
Email newsletters, local search and AI answers, planned and run by a four-time Best of Sumter studio. One plan, one local team to call, and reports you can actually read.
Best of Sumter
2022 · 2023 · 2024 · 2026
Your Google profile before the holiday rush
Holiday searches start earlier than most owners expect. Three updates to make this week, and the one most Sumter businesses skip.
Quick local tip: add your holiday hours now, before customers find the old ones.
Read the full articleOur own newsletter. Yours looks like your brand.
Quick answer
What does a Sumter marketing company do?
A Sumter marketing company helps local businesses get found, get chosen and get repeat customers. At 716 Co. that means email newsletters and automated welcome emails, local SEO and Google Business Profile management, optimization for AI answers like Google AI Overviews and ChatGPT, and websites built to turn visits into calls. Everything runs from one plan, with one local point of contact in Sumter, SC.
Last reviewed · 716 Co.
How it fits together
Four jobs your marketing has to do.
A customer finds you, hears you recommended, picks you, and comes back. Most small businesses only work on one of those. We plan all four and start with whichever is leaking the most.
01
Get found
Local SEO & Google Business Profile
Show up in the map pack and on page one when someone in Sumter searches for what you do.
02
Get recommended
AI answer optimization
Be the business ChatGPT and Google’s AI Overviews name when people ask who to call.
03
Get chosen
A website that converts
Clear offers, fast pages and a form that works, so visits turn into calls.
04
Get them back
Email marketing
Stay in front of past customers every month, so the next job comes to you first.
Email marketing
Your next sale is already in your contacts.
Past customers already trust you. A short, useful email each month keeps you the first name they think of. We set it up, write it and send it.
List setup and cleanup
Import your customers, remove bad addresses, sort them into groups.
Signup forms on your site
New subscribers join on their own, with double opt-in.
Welcome sequence
A three-email series that greets every new subscriber automatically.
Monthly newsletter
Written in your voice and designed with your brand colors.
Plain-language reporting
Opens, clicks and the replies that turned into jobs.
Setup
$275
Get the account, list and signup form working.
- List import & cleanup
- Branded template
- Signup form
Basic
$375
Setup plus your first campaign, written for you.
- Everything in Setup
- Welcome sequence
- 1 newsletter
Standard
$500
A fuller launch for businesses with a bigger list.
- Everything in Basic
- Audience segments
- Reporting walkthrough
Get The Monthly Note, the same newsletter we send our own clients.
Part of every plan
Search, AI answers and your website, working together.
Email brings customers back. These bring new ones in. We fold them into one plan so nothing pulls in a different direction.
Local SEO & Google Business Profile
Show up in the map pack and on page one for the searches that turn into calls. Monthly GBP posts, citations, local pages and a strategy call every month.
AI answer optimization
Be the business ChatGPT and Google’s AI Overviews name when someone asks who to call, with a monthly report on where you’re showing up.
Websites built to convert
If your site is slowing everything down, we’ll rebuild it with clear offers, fast pages and SEO built in from day one.
The whole thing, done together
Web Marketing Pro
A new website with content, schema, listings and citations built in, then three months of SEO Growth to get it ranking. It’s the plan for businesses ready to fix everything at once instead of one piece at a time.
716 Co. · Sumter, SC
Web Marketing Pro · 6–8 weeks
-
Web Pro website $6,500
-
SEO Growth × 3 mo $5,100
-
Value $11,600
-
Bundle savings −$1,600
-
Total $10,000
Built here, not outsourced
Four Best of Sumter wins. One local number.
716 Co. has built websites and marketing for Sumter businesses since 2009. When you call, you talk to the people doing the work.
We also work with businesses in Manning, Camden, Bishopville, Florence and Columbia.
2022
2023
2024
2026
Questions
Sumter marketing, answered.
Email marketing and newsletters, local SEO, Google Business Profile management, AI answer optimization, and website design. We can run one of them or build a single plan that covers all of it.
Email marketing starts at $275 for setup, with Basic at $375 and Standard at $500. We’ll recommend a tier after looking at the size of your list and how often you want to send.
No. Most local businesses already have a few hundred customer emails in invoices, booking tools or their phone. We help you gather them, clean them up and add a signup form so the list grows on its own.
Not always. If your current site loads quickly and has a working contact form, we can start marketing right away. If it’s holding you back, we’ll tell you and point you to the right website plan.
We’re based in Sumter and also work with businesses in Manning, Camden, Bishopville, Florence and Columbia.
Free marketing plan
Let's plan your next 90 days.
Tell us a little about your business. We’ll look at your search results, website and email setup, then send back a short plan of what to fix first.
- (803) 386-0380
- hello@716co.com
- Sumter, SC
© 2026 716 Co. · Sumter, SC · (803) 386-0380 · hello@716co.com